Why Cuffy’s Is More Than Just a T-Shirt Shop
If you’ve spent any time on Cape Cod, chances are you’ve seen the name “Cuffy’s” emblazoned on sweatshirts, T-shirts, tote bags—and maybe even your own hoodie. But Cuffy’s isn’t just a souvenir stop. It’s a true Cape Cod experience: part general store, part boardwalk attraction, and a beloved tradition for locals and visitors alike.
From Trunk to Trademark
Cuffy’s of Cape Cod got its start in 1980, when founder Dominic “Cuffy” Albano began selling misprinted T-shirts out of the trunk of his mother’s car. By 1984, he had opened the first brick-and-mortar store—and what began as a small operation quickly grew into a Cape Cod institution. Today, the flagship store in West Dennis spans nearly 20,000 square feet and feels like stepping into a coastal village from a century ago.
A Store That’s Also an Experience
Walking into Cuffy’s in West Dennis is like stepping into a themed wonderland. Designed with the help of former Disney World artists, the store features nostalgic touches everywhere: wooden boardwalks, an old-time sweet shop, a boathouse façade, and even a lighthouse-style cupola tower.
But it’s not just for browsing T-shirts. There are animatronic characters like “Big Moe” the bear, sand sculptures, face painting, crafts, and spin-art stations. For families with kids—or grownups who are young at heart—Cuffy’s is as much entertainment as it is retail.
The Cape Cod Uniform
Cuffy’s is known best for its classic Cape Cod gear: block-letter hoodies, cozy sweatshirts, and colorful T-shirts in every size from infant to 3XL. You’ll also find home goods, resort wear, seasonal items, beach toys, pet products, and all the salty-sweet snacks you’d expect in a summer destination shop. The merchandise rotates with the seasons, so it’s always worth checking back in to see what’s new.
One Flagship Location (For Now)
While Cuffy’s once had multiple locations around the Cape—including Chatham, Orleans, Yarmouth, and Provincetown—today, the West Dennis store is the main event and the only one open year-round. And for most fans, that’s more than enough: the flagship offers the full, immersive Cuffy’s experience in one expansive spot.
Why People Love It
Visitors rave about the wide selection, the playful atmosphere, and the nostalgic, small-town Cape Cod vibe. For many, it’s a must-visit stop on every Cape trip—a place where vacation memories (and matching sweatshirts) are made. Sure, it’s touristy. But it leans into that identity with charm, humor, and heart.
Whether you’re hunting for the perfect beach hoodie, looking to entertain the kids for an hour, or just want to browse with a saltwater taffy in hand, Cuffy’s offers a slice of Cape Cod culture that’s equal parts shopping and storytelling.
723 Main Street, West Dennis, MA. 02670
508.398.9517
